Together, we can create a space to explore what
feels and looks uniquely yours. So that you can:

Together, we can create a space to explore what feels and looks uniquely yours. So that you can:

That’s where I come in.

+  find your authentic voice and style
+  stop trying to compete in a sea of similar brands
+  start attracting more of your ideal customers
+  stand out online and in your industry
+  show the values that drive your business

As a holistic-minded designer, I do more than create something that looks beautiful. My work is rooted in why you do what you do and who you want to bring through the door. I include thoughtfulness, transparency and meaning into our collaborative process — because
I want you to walk away feeling more empowered, confident and proud of your new visual identity and website.

You’re here
because your business
is ready to evolve.
You’ve got a vision.
A Big Idea. Or two. 

You’re here because
your business is ready to evolve.
You’ve got a vision. A Big Idea.
Or two. 

I think of great design as a
soulful synergy of strategy, vision & aesthetic.

Good design simply makes things look good. 
GREAT design is rooted in purpose, emotion and is created to inspire, empower & impact — for the better.

Ready to discover how we can bring this into your brand experience? Scroll down to see how we can collaborate and co-create.

DESIGN PHILOSOPHY

BRAND AUDITS

Does your brand feel like something is just… Missing? Book a 90 minute brand audit where we’ll work on refining your concept, aligning your brand with your values and get clear on your ideal client.

You’ll walk away with a mini-creative direction guide filled with guidance for your mood board, mission statement and audience, with opportunities to optimize what you have already.

I'M Gonna take A GOOD LOOK

I WANT AN AUDIT

BRAND IDENITY

Your brand identity is more than just a beautiful logo — it communicates who you are, what you stand for and how you serve your audience. Using my holistic approach to a visual brand system, my branding services will help you reflect this — so you can wow your customers from the second they meet you.

This package includes:

This is the foundation of great brand design and takes a comprehensive look at your business, goals and audience. By setting a clear direction for your brand (with a moodboard to give you a sneak peek of what to expect), we’ll establish your North Star for your brand.

Your brand identity will include one primary logo, a font selection and a color palette.
To ensure flexibility and a visual identity that can grow with your business, you may also receive secondary logos, submarks and illustrations/patterns.

You’ve got a great identity — now what? Don’t worry, I got you covered! Your brand manual
is a detailed guide that contains all your brand design details and gives you clear instructions on how to use and apply your brand consistently and appropriately, with confidence.

Want to showcase your new visuals in your business cards, letterhead or social media graphic templates? Every business is unique — and no matter what you need, I’ll support you from end to end to ensure you have all the collateral you need.

+ Brand Creative Direction

+ FULL BRAND IDENTITY

+ Brand Manual

+ Brand COllateral

FOR CREATIVE ENTREPRENEURS & MINDFUL BUSINESSES

YES, I NEED THIS!

Estimated timeline: 6 – 10 weeks

BRAND + WEBSITE

Ready to press refresh on your brand *and* website? This is the package for you! Let’s ensure that your visual identity is reflected in your online experience, so you can feel extra confident and proud to market your business to those who need it the most. With consistency across the board, we’ll work together to ensure we create a memorable and welcoming brand that stands out.

What is included:

You’ll receive everything included in the Brand Identity package — a primary logo,
font selection, color palette and supplementary collateral.

Because I believe that holistic design is rooted in the union of strategy and emotion, we’ll begin with your website blueprint. With a clear focus on your goals, your ideal audience and your values, we’ll develop an intuitive structure that will lay down the groundwork for conversion.

The final piece of the puzzle! Using the strategy and brand identity we developed together, I’ll build out your custom website on my preferred platform, Showit. Want something a lil’ different? I’ll bring in my trusted programmers to ensure we create an experience that delivers on your needs and goals.

There’s no use having a site you love but dread updating, right? That’s why I’ll hand off a series of tutorial videos to ensure you know exactly how to edit your website and feel comfortable with evolving your content as your business grows. From start to finish, the entire process will be supportive.

+ FULL BRAND IDENTITY 

+ Website Direction & Strategy

+ CUSTOM WEBSITE

+ SITE HANDOVER TRAINING

CREATE AN ONLINE PRESENCE
THAT CONNECTS & CONVERTS

I’M READY TO PRESS REFRESH

Estimated timeline: 12-16 weeks

Good content without great design is like a book with no cover — every part of your reader’s experience matters. Whether you want to create a bestselling cookbook, a fine art catalogue or publish a lifestyle magazine – I am here to help transform your content into a beautiful publication, an experience made of high quality and that leaves lasting impressions.

MAKE IT A GREAT READ THROUGH AND THROUGH

LET’S TURN A FRESH PAGE

BOOK + EDITORIAL

When we collaborate on book + editorial projects, you’re entering into a relationship where:

+  You have a single, streamlined point of contact from beginning to end.
+  You know that your design is tailored for sustainable, quality materials and inks. 
+  You’ve got an experienced partner that you can trust with your vision.

CUSTOM DESIGN

Don’t see what you’re looking for? No worries! If you need a custom design
solution, a one-off project or something entirely different in mind — I’m here
to help you shape your ideas into something beautiful AND meaningful.

Anything is possible

LET’S COLLABORATE

VIEW FAQ's

We’ll begin by diving deep into your brand — I will lead the way with thoughtful and strategic questions
to develop the key direction for our project together.

Next, you’ll receive your personalized mood board as our visual inspiration to guide us throughout the entire design process.

We’ll begin by diving deep into your brand — I will lead the way with thoughtful and strategic questions to develop the key direction for our project together. Next,
you’ll receive your personalized mood board as our visual inspiration to guide us throughout the entire design process.

Ta-da! The next step is presenting a
final brand concept in alignment with your visual style, values and goals.

We work through two rounds of refinement in every single design package, because our collaboration
and your feedback are incredibly valuable to me.

Ta-da! The next step is presenting a final brand concept in alignment with your visual style, values and goals. We work through two rounds of refinement in every single design package, because our collaboration and your feedback are incredibly valuable to me.

Once we’ve finalized your design, you’ll receive everything you need from me to launch your new visual identity to the world and show it off with pride. You’ll be supported as we wrap up and no questions will ever go unanswered. 

Now, all you have left to do is celebrate — because you’ve taken such an incredible step forward for your brand!

As easy as
one, two, three …

As easy as one, two, three …

Creative direction

Concept & Creation Presentation

Handoff & Launch!

1

2

3

my Design process

SUBMIT

All you have to do is fill out this quick form and I’ll get back to you within two business days.

Want to have a virtual coffee? It’s on me.

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Thank you for reaching out to me.

Done!

Let's be friends